Communicative technologies in the formation of political mediariality during conflicts

In the modern political world, information and technological principles are important, which form media space – factors of manipulation, fake news, support for actors. The media, in XXI century, not only manipulate society create confrontational moments, but also their activities mix politics, commercial advertising, criminal aspects. product culture is reality, forms new boundaries socio-cultural each state. Media reality one elements communication technologies that influence society, individual state institutions. Focusing on important problems issues world reduced to public (mass) attention, coverage incorrect (fake) about opponent so process manipulation citizens creation conflicts society. All this accompanied by an imbalance interaction noise, leads distortion state, hybrid wars, disputes, news. Ukraine, there difficulties maintaining international arena, because we have a number open latent conflicts. Accordingly, connections interaction, as well gaps opposition between agents arena. Ukraine should understand it necessary develop integrate into technologies. This will give opportunity orient oneself politically advantages disadvantages or another force, one’s own integral effective interest values. rapid all spheres has caused global transformations, opened opportunities space. A popular model integrated Europe social management real network. For example, Estonia progressive e-government Europe, means minimized level conflict function accordingly country.